Star Club – Foreign trade practitioners gathered in Topstar to explore the way of manufacturing brand promotion

In recent years, the impact of COVID-19 and economic globalization counter-current, the instability and uncertainty of external demand has increased, and the multilateral trading system is facing serious challenges. The industrial chain and supply chain smooth and stable difficulties have increased, the traditional competitive advantage of foreign trade has weakened, and new advantages need to be cultivated.

In this context, Topstar successfully held the “Embrace the Change – Lead the Trend Forward” 2022 Star Club foreign trade special exchange activities on July 16, 2022. The Stars Club invited senior experts in the foreign trade industry to discuss the post-epidemic era “innovation, green, emerging technology” of manufacturing brand promotion, strengthen communication, promote cooperation, and jointly promote the development of the industry.

The event was conducted in a combination of online live broadcasts and offline activities. China Export & Credit Insurance Corporation and China Merchants Bank were specially invited. More than thirty people were also invited, including representatives of famous domestic manufacturing enterprises and enterprises in industries such as injection molding, molds, raw materials and metal processing.

At the meeting, Mr. Zhang Jian, General Manager of Topstar Business Center, shared the keynote speech on “the power of organization in the post-epidemic era”. He said that “when the development of enterprises is difficult under the general trend, the management of enterprises should improve risk management ability and organizational agility and resilience; actively promote the digital transformation of the organization, to build a solid technical foundation for the new form of foreign trade; make good use of national policies to enhance the integration of domestic and foreign trade development momentum; find a way out in the fog, but also actively think about their own positioning.”

Mr. Liu Yi, Head of Business Department of China Export & Credit Insurance Corporation Dongguan, and Mr. Zhu Meng, General Manager Assistant of Cross-border Finance Department of China Merchants Bank Dongguan Branch, gave wonderful speeches on the topics of “Export situation of machinery industry and the use of policy financial instruments” and “Exchange rate trend outlook and exchange rate hedging strategy in the second half of 2022” respectively.

Mr. Hu Wang, general manager of the overseas market of Topstar, took the topic of “establishing ecological cooperation and accelerating the growth of the overseas business”, focusing on the development status and achievements of Topstar in the field of intelligent manufacturing for fifteen years. He said, “Topstar’s overseas business is gradually establishing agent sales system in each major country, to better serve overseas end customers. Based on Topstar’s export equipment and services for plastic and metal processing industries, we can establish an ecological cooperation circle with more friends in the foreign trade industry, share resources, serve customers and accelerate the growth of foreign trade business.”

The event also set up a field visit link. Guests visited the exhibition hall and workshop of Topstar headquarters, detailed understanding of Topstar to industrial robots, injection molding machines, CNC machine tools as the core of intelligent equipment, control, servo, vision three core technologies and manufacturing enterprises intelligent factory overall solutions. Visiting the site atmosphere is warm, guests actively interact and exchange industry information.

In the future, Topstar will continue to integrate the resources of all parties, hold more, better and more valuable industry activities, strengthen industry exchanges and cooperation, and help the development of the industry.